A brutally honest guide to partnership program sabotage So, you've decided to build a partnership program! Exciting! You've hired a shiny new Partner Leader, given them a laptop, a vague mandate to "get us some partners," and now you're expecting the revenue floodgates to open. Spoiler alert: They won't. In fact, if you're doing any of the following 18 things, you're not building a partnership program—you're conducting a masterclass in "How to Make Talented People Update Thei